Our team of strategists, designers and copywriters positioned Paloma Wellness to resonate with a coastal-based female audience interested in overall health and wellness.
The branding system expands across all four divisions of the company, using individual colors and moon phases to distinguish between them. The color palette, moon cycle and typography provide continuity throughout.
“Soulshine brought my vision to life in ways I could have only imagined. They listened to me, helped me refine my thinking and executed the perfect identity system. Early response to the work has been overwhelming. There is a buzz about my business that you can feel throughout our community.”
